Social Media Integration: Key Vocabulary

Social Media Integration is when you use social media outlets to enhance internal or external communication. There are many terms to describe each aspect of the integration: Social Media Marketing: Initiating and participating in relevant conversation online in order to divert traffic to your site. Social Media Advertising: Paying for people to post articles, tweet,…

Hugh Macleod: Death to the Social Media Dotcom Douchebags

According to Hugh Macleod there are too many “Dotcom Douchebags” out there spewing mass amounts of useless, meaningless content that clutters the web and your brain. Social media, marketing, and most especially advertising professionals were singled out in this talk as a generalization of who spreads the crap out there online. Hugh is hysterical in…

Stickers, Boxes, Rubber Stamps, and Warehouse Workin’

To cap off a crazy week in the Salty Waffle world, yesterday we started preparing for a huge warehouse sale we are helping orchestrate with Rubber Stamp Management. I recruited a few friends to come along and man, they had no idea what they were getting themselves into. Upon walking through the door, we were immersed in a world of…

Local Passion: It’s Just a Start But That’s What Matters

Part of Salty Waffle is our blog, our hope is that it provides people out there with helpful information with which to better their business and themselves. We focus on social media; highlighting tools, methods, experiences, and relaying information that hopefully translates into success for your business. Naturally, we have a soft spot in our…

We’re Faster Than You At Texting, Thanks To Another Great Local Company: Swype!

If I told you there was one man that has touched over 3 billion phones and has set himself up to touch every single one from here on out, would you believe me? Probably not, but it is the true story of Cliff Kushler. I learned about him when I saw a commercial advertising a…

Salty Swag: The Grand Opening! Our Shiny New Zazzle Store

Salty Waffle is proud to announce the grand opening of our shiny new Zazzle store. Dubbed ‘Salty Swag’, it is the only place to go to get to the gear you need to show off your Salty Waffle pride. I personally designed many of the products we have and we will gladly help you make…

My SEO Quest | Defeat New Zealand: The Conclusion

Well, my grand quest to defeat the other ‘Mitchell Cuevas’ from New Zealand through SEO tactics turned out to be more of a massacre than the battle I expected. I have Salty Waffle to thank for the fact that today, well before the end of the year, New Zealand has fallen. I searched my name…