Now is a great time to sit down and really think about where you want your product or service placed this coming holiday season. Ask yourself, what magazine, website, or Top Ten list do I need to be on this year? Magazines and lists like these have a tight schedule and many products up for…
So besides literally going to one of those tents and hitting up all the half-off, day after the 4th firework sales, how can you set off some serious marketing mortars? As I prepared for the 4th and contemplated buying fireworks, a favorite thing to do of mine ever since I was allowed to handle fire,…
Just a few days ago I was lucky enough to get a meeting with my local Edward Jones office to hopefully learn something helpful for Salty Waffle and our readers. I went in expecting to be a boggled by what they do on a daily basis and I was right. Personally, I don’t like dealing…
Most small companies have little, if any, to spend on marketing efforts. It is important for all businesses to get exposure, so as much free publicity as possible is a great thing. For example, an article done by a local reporter could end up getting picked up by a national paper and spreading the word…
I recently had the pleasure of meeting with and learning about a fantastic local Seattle company called ReUsies. ReUsies developed reusable lunch bags to replace the plastic ones that most people use to pack their lunches in. The core of their mission is to do right by their children and leave a better place for…