Cash Money: Social Networking and Ads

Just how much are advertisers putting into social media these days? Well, a lot more than they used to and it doesn’t look like that trend is bound to stop soon. Personally, I am not a numbers person, it isn’t how I learn, so when I went to find out some information about the landscape…

Are Groupon And The Clone Army Doomed?

With Facebook Deals launching, it has me thinking about all these social group buying deal sites. We have Groupon, Living Social, hundreds of local deal sites, and all the Groupon clones. Google is set to launch their own competitor in ‘Offers’ and it seems likely more are soon to pop up. Harnessing the power of…

Why Your Social Media Package Needs Music

So you think you have it all, the Twitter page, the Facebook, the LinkedIn even. You’ve got a blog pumping out the fresh content daily, you know what, you even know how to use stations on Hootsuite or Tweetdeck to listen in on conversations your customers are having. You’re a social media machine. (If that…

Social Media Vocabulary: Social Media Meets Music

Ah, Tuesday. The day all the new albums come out. It’s a day I wait for every week for two reasons, the new music and the new Salty Waffle social media vocabulary. Today it’s all in one baby. Ping: Ping is a social network built within iTunes that is all about music. You can update…

San Fran Salty: Headed For The Crunchies!

It’s past 2 and I can’t sleep and it must be because tomorrow Salty Waffle is jetting off to San Francisco for TechCrunch’s Crunchies Awards. We’re hoping to meet a ton of great people and learn new things that we can share with you. While we’re there we are going to soak up as much…

Beans, Bums, and the Hollywood Sign: Entrepreneurs Put It All On the Line

As we wove our way through the Hollywood Hills, over bumpy roads, hairpin turns, and every brand of luxury car in existence, the thought that we almost didn’t make this trip happen gave me chills. Everything about the moment we arrived at the viewpoint was perfect. Perched just underneath the famous Hollywood sign, we stopped…

Online Marketing: It’s All About U, and X Marks the Spot

Success is a simple formula: One part passion, one part ability. This is true in life, business, and today, your website. Think of your website in two parts, the user experience (UX) and the user interface (UI). The user interface is the technical side of the website; it is how a user physically interacts with…

Social Media Vocabulary: Disease and Disorder Edition

It’s Tuesday already again and you know what that means; social media vocabulary from Salty Waffle! Today’s list is interesting, it highlights 5 different disorders and diseases that one may suffer from in the world of social media. Don’t worry, you won’t catch anything! Social Media Anxiety: A fear of communication social media sites. Severely…