I Think Social Media Stole Something From Me!

The new (ish) cell phone driving laws in Oregon are killing me. I don’t like headsets and I can manage my phone just fine, thank you. So why are they taking away my phone during drive time? Social media made them. I’m not trying to deny that the task of driving should be given its…

Social Media Integration: Key Vocabulary

Social Media Integration is when you use social media outlets to enhance internal or external communication. There are many terms to describe each aspect of the integration: Social Media Marketing: Initiating and participating in relevant conversation online in order to divert traffic to your site. Social Media Advertising: Paying for people to post articles, tweet,…

Hugh Macleod: Death to the Social Media Dotcom Douchebags

According to Hugh Macleod there are too many “Dotcom Douchebags” out there spewing mass amounts of useless, meaningless content that clutters the web and your brain. Social media, marketing, and most especially advertising professionals were singled out in this talk as a generalization of who spreads the crap out there online. Hugh is hysterical in…

Stickers, Boxes, Rubber Stamps, and Warehouse Workin’

To cap off a crazy week in the Salty Waffle world, yesterday we started preparing for a huge warehouse sale we are helping orchestrate with Rubber Stamp Management. I recruited a few friends to come along and man, they had no idea what they were getting themselves into. Upon walking through the door, we were immersed in a world of…

Online Marketing: Star Trek, Groupies, and Hogs, Create Your Own Virtual Street Team Now!

Trekkies, groupies, H.O.G.s: all groups of people united by a shared passion. Whether it be a sci-fi show, band, or louder than necessary motorcycle, the power of fan groups like these are undeniable—just  ask Walmart about a little site that cropped up a while back call walmartsucks.org. So what does this mean for you? It…

Local Passion: It’s Just a Start But That’s What Matters

Part of Salty Waffle is our blog, our hope is that it provides people out there with helpful information with which to better their business and themselves. We focus on social media; highlighting tools, methods, experiences, and relaying information that hopefully translates into success for your business. Naturally, we have a soft spot in our…

We’re Faster Than You At Texting, Thanks To Another Great Local Company: Swype!

If I told you there was one man that has touched over 3 billion phones and has set himself up to touch every single one from here on out, would you believe me? Probably not, but it is the true story of Cliff Kushler. I learned about him when I saw a commercial advertising a…