Getting Social with NBA All-Star Weekend

As social media has evolved so has the NBA and All-Star weekend has become a huge social event.  Last year, the NBA had 1 million fans in China following them on social media. This year they have 41 million thanks to Jeremy Lin.  They also have 200 million fans globally through Twitter and 14 international…

Getting Social with Super Bowl XLVI

Are you ready for some football?  Ready or not this year’s Super Bowl could be the most social event yet.  It may not be the ritual you’re used to but the social media buzz has gotten louder and louder for the most epic game day in America.  Twitter, Facebook and Google+ are taking advantage of social media…

Social Media And Law: Where Do We Go From Here? #Infographic

For as comfortable as many people are using social networks, clicking the ‘I Agree’ button flippantly, and uploading content of all different kinds, it is always good to have a reminder of the how new this stuff really is and how much lawyering has gone on behind the scenes to make it all possible. Organizations are still…

Guest Post: 3 Ways To Convert Facebook Fans Into Super Fans

If you intend to use Facebook tools and applications to generate more sales for your business, then you need to make an effort to get the attention of your customers on Facebook and turn them into super fans. Remember, a super fan is that one unique and very important customer who not only purchases your…

The Significance Of An Opt-In Box

Any local business owner can use the Internet to get more customers, clients, or patients immediately.  If you haven’t already done so go to your website and Facebook Fan Page, (hopefully you have both), and get what’s called an opt-in form or opt-in box.  When someone comes to your website or fan page there should…