Dealing with customer complaints is just one of the many different issues with running a retail business. Being prompt in resolving it is key to happy customers, and with todays social media tools you can tackle them quickly and efficiently. Customer service is time consuming for any retail business. It seems to take up time that…
Making it easy to purchase items online is critical in the success of any retail business. Customers love it when checking out is a painless operation. The problem with a lot of sites I visit is the process feels like rocket science. There is nothing more that ticks me off than wanting to spend my…
When it’s time to look at your Twitter feed in a new way, it doesn’t hurt to have some neat tools in your back pocket. Here are three new Twitter tools we’ve been giving a try to help really visualize things. tweettolife: Ever wondered how to better target a message to a particular group of your followers?Tweettolife…
It’s always good business practice to keep an eye on your competitors. It will make you a better business and help you if you learn from their mistakes. Few businesses realize the value in building relationships other businesses. As long as they are not direct competitors, there is opportunity to use each other to easily…
The most common excuse for retail businesses to not use social media is they “are too busy.” We know that you may work long, exhausting hours, but without it you may be working harder than you need to. Social media is a better way for you to expose your business quickly and efficiently than using traditional…
Like it or not, there are a ton of different social media outlets at your customers disposal that encourage customers to post reviews. This can either help or hurt your retail business. Since they’ve become one of the main ways Yelp and Google Maps rank businesses, its vital you get great reviews. There are a…
Pushing your retail business into the customers view is always important. In todays social media world, we are able to use a wide range of different tools. One of the most overlooked social weapons is video. These will demand authority within your retail demographic, help with SEO, build back links, and overall will better your…
In the first part of this series, we took a look your Facebook Fan Page to make sure your business page was up to par. Since you’ve cleaned up your fan page, you’re ready to move on to another important social media outlet, Twitter. This tool is excellent for increasing your retail exposure, but you…
Retail businesses are starting to utilize social media tools like Twitter, Facebook, LinkedIn, and among others, but now it’s time to expand your social marketing horizon. Don’t get me wrong, they do work, but sometimes the most useful tools are the one you’re already using, you just need to tweak them a bit. Image-based social…
In the retail business, blogging is one of the best ways to efficiently reach your target audience. You’ve either decided to take the plunge and start blogging on your website, or are using your current platform, but are looking for an upgrade. You’ve come to the right place. We’ll break down the three top free…