Porn, Millennials, and Blogs: 10 Social Media Facts That Will Surprise You

Facebook, Twitter, and LinkedIn are the new kings of social media and they have brought social media from it’s infancy to fully-fledged business machine. Social media adoption among small companies doubled last year from 12% to 24%. Companies big and small are finding the value in being able to locate, listen to, and engage customers where…

Social Media Vocabulary: A Splog Isn’t A Type Of Monster…Technically

Social media seems to be creating stranger and stranger words. This Tuesday’s edition of Salty Waffle’s social media vocabulary has five new words as usual, but a couple of them might conjure images of monsters rather than elements of social media. Halloween must still be in the air… 1. Splog: is short for spam blog….

Pokemon and Rappers Can Teach Us A Little Something About Social Media

The value in a name is immeasurable. In social media, its Facebook and Twitter that own the most powerful brand names. In other industries its names like Apple, Nike, and Microsoft. Some brand names are synonymous with their product like Kleenex with tissues, and Google is a verb synonymous with search. So why do you most people…

Does Google Buzz Have The Blues?

If you’re a Gmail user like all of us here at Salty Waffle you got a strange email sometime yesterday talking about Google Buzz, privacy, law suits, and about 8.5 million dollars. Using Gmail to contact users is certainly out of character which they admitted in the opening line, but what they had to say…

5 Apps That’ll Make your Life Easier this Holiday:

We know the App Store and especially the Android market can be overwhelming places so we looked around for the best apps for a stress-free holiday season and one of our good friends at Group SJR sent us this one. Whether you spend the holidays cooking, shopping, or socializing, this list should make your quickly approaching (I…

Guest Post: 5 Mobile Web Mistakes To Avoid!

Despite it’s recent popularity, the mobile web is still in its infancy, technologically speaking.  But that doesn’t mean it’s too early to start talking about how brands and businesses can improve their mobile marketing strategies and start engaging users on the small screen. For businesses that need a little help managing the market and distinguishing…