Introduction to Customer Journey Mapping Customer journey mapping is the process of visualizing the path a customer takes from the moment they become aware of a brand to the point of purchase and beyond. This process helps businesses understand their customers’ needs, preferences, and pain points, ultimately leading to improved customer experiences and increased customer…
Nicole Donnelly – Applied AI Enthusiast Nicole Donnelly, Founder, AI Smart Marketing, is now an award-winning prompt engineer and successful global entrepreneur passionate about using AI. With 18 yrs of experience in marketing, and 8 yrs in AI for marketing, she knows how to leverage AI for business operations & marketing. Nicole has a strong…
Introduction Fasten your seatbelts, folks! Today, we’re diving into the riveting world of AI ethics and the intriguing realm of content originality. From the ethical quandaries of using AI to the burning question of how unique our content really is, we’re about to embark on a thrilling digital journey. Get ready for some serious detective…
In today’s ever-changing marketing landscape, staying on top of the latest trends and technologies is essential for every marketer. One technology that has taken the industry by storm is artificial intelligence (AI). But hey, don’t worry! You don’t need to be a tech wizard or a robot lover to benefit from AI. In this blog…
Artificial Intelligence (AI) is making significant inroads into many aspects of business, and sales is no exception. By harnessing the power of AI, sales teams can streamline their processes, target leads more effectively, and ultimately increase revenue. This article provides a comprehensive guide on how to leverage AI in your sales strategies. 1. Understanding AI…
Introduction to AI Smart Marketing WARNING: HALLUCINATIONS MAY BE PRESENT IN THE CONTENT BELOW. Hello there! We’re absolutely delighted to welcome you to the AI Smart Marketing playspace where we’re exploring the amazing potential of artificial intelligence. Every piece of content you encounter here, including blog posts, social media captions, images, and videos, is entirely…
Email marketing remains a vital component of a successful digital marketing strategy. With the advent of artificial intelligence (AI), email marketing has become more efficient, personalized, and targeted than ever before. In today’s article, we’ll explore how AI can help you craft the perfect subject line, segment your audience, and identify the optimal time to…
A marketing plan is a document that outlines your marketing strategy and how you will execute it. Include your goals and objectives, as well as the key components of your marketing mix, in your marketing plan. Without a plan in place, it can be difficult to stay on track and measure your progress. In this…
Welcome back to another edition of Salty’s Social Media Vocabulary. Instead of our regular list of vocab words, we’re going to discuss customer service design, a topic that’s near and dear to us (and most successful brands). We’ve talked about customer experience design before, and we’d like to expand on how CxD should be a…
As brands do, it wasn’t long after memes hit the internet that marketers tried to appropriate them into marketing and content plans. Of course memes can be a unique way to connect with an audience, and many brands have had success either creating brands or piggybacking on trending memes. Generally brand meme strategies seem to fall…